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I co-founded Lobby Muddy Fest, a nonprofit event built around a simple New England pairing: lobster rolls and mudslides, with proceeds supporting local mental health resources. What started as a small gathering in Newport has grown into a community-driven brand and annual event series, expanding to Nantucket and Boston through a partnership with Cisco Brewers and raising over $100,000 along the way. I lead the brand and creative across everything from identity, apparel and merchandise to social, marketing, partnerships, event design, and overall art direction.